The City of Upland’s Hometown Holiday Parade & Faire continues with added features to enjoy with family and friends this holiday season.  This will be an event for everyone to enjoy!  Downtown Upland is transformed into a winter wonderland featuring:

• Traditional Hometown Parade
  • Highlighting the festive Downtown and the beauty of our community.
• Holiday Festivities
  • Pet live Reindeer, and enjoy a Holiday Train Ride, Pony Rides, games, crafts, treats, face painting, and more. Some activities offered for a nominal fee.
• Photos with Santa
  • Bring your camera and your smile.
• Expanded Food Vendors
  • Dine at one of the many local restaurants or enjoy a treat at the many food vendors featuring a variety of international delights.
• Holiday Craft Boutique
  • Start or finish your holiday shopping at the quaint stores and shops or find a unique gift from a Holiday Boutique crafter.
• Kids Stage
  • Enjoy the winter night with a concert featuring local performance groups and your favorite holiday tunes.

Event Schedule

• 1:30 p.m. Parade Starts
• 3:00 p.m. Event Starts
• 3:30 p.m. Photos with Santa Begin
• 6:00 p.m. Event Ends

 Parade Participation Application

• All applications must be complete and emailed to mmeade@uplandca.gov by or before October 24. Applications are reviewed in order received.
• Priority will be given to Upland based businesses, clubs, and organizations.
• For more information, please call (909) 931-4280.

 Vendor/Exhibitor Participation

• All applications must be complete and emailed to drwright@uplandca.gov by or before October 4. Applications are reviewed in order received. Priority will be given to Upland based businesses, clubs, and organizations.
• For more information, please call (909) 981-4501.

 Event Sponsors & Local Business Collaborations

• Sponsorships applications must be complete and emailed to tcova@uplanca.gov by November 5 to ensure all sponsorship benefits are available.
• For more information, please call (909) 981-4501.

Would you like to be one of Santa’s Little Helpers?  Volunteers are needed to bring the holiday magic at one of the many features during the event.

• Priority for volunteers confirmed by November 1.
• Volunteers may receive school credit, promote their service group, meet great new friends.
• You may also attend an Elf Squad meeting at the Gibson Senior Center, located at 250 N. 3^rd Avenue in Upland.
• For more information, please call (909) 981-4501 or email RecVolunteers@uplandca.gov.

 Check back for schedule updates or follow us on Facebook and Instagram!

 Questions?  Please contact Gibson Senior Center, (909) 981-4501.